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- Barbie vs. Oppenheimer: The Results Are In
Barbie vs. Oppenheimer: The Results Are In
+ 13 Tips To Gain a Competitive Advantage
Andy McCotter-Bicknell
July 27, 2023 • Estimated Reading Time: 8 minutes
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Big movie weekend.
You’re probably familiar with the Barbie + Oppenheimer madness.
Barbie ended up with the larger opening weekend ($337M vs. Oppenheimer’s $174M), but the real “winners” were movie goers and the film industry as a whole.
That’s why competition is great!
But TBH I’m sad that the Barbenheimer era is coming to a close.
So let’s keep this theme going and reminisce on famous head-to-head, same-day releases in media.
Guess who won in each match-up below then scroll to the bottom of this newsletter to see the results 🙂
 June 8, 1984  September 24, 1991 |  September 11, 2007  March 20, 2020 |
Snippets
🎉 | We’ve published 50 episodes of the Healthy Competition podcast! To celebrate, here’s a mini-book of 13 tips that we learned from guests along the way, such as the Co-Founders of Writer, CB Insights, ProfitWell, GTMfund, Equals, AudiencePlus, Roam, and more!
🪦 | Sometime we see tons of competition invest in one idea, but no real winner ever emerges.
🧵 | It’s probably too soon to make a call on the whole Threads vs. Twitter (X?) thing.
Quick Tip
Can’t think of a good headline for your home page? Just use a reputable testimonial, like Arc did.
Same is true for brand campaigns. Lean on the reputation of others to build yours up, like Whereby did in 2021.
Most Popular Podcast Episodes
New Healthy Competition podcast episodes coming next week! In the meantime, check out the most-listened to episodes 👇
How To Make 6-Figures as a Freelancing Product Marketer w/ Raechel Lambert
Category Creation & How To Be a Productive Product Marketer w/ Jason Oakley
Patrick Campbell: Taking Competitive Intel to the Next Level
Running a Competitive Intelligence Program Without a Competitive Intelligence Platform
PLG Product Marketing Masterclass w/ Madison Leonard & Anthony Pierri
“VS” RESULTS
 Ghostbusters earned $13.5 million on its opening weekend vs. Gremlins’s $12.5 million.  RHCP’s Blood Sugar Sex Magik sold 300k copies in its first week vs. Nevermind’s measly 6k copies. It wasn’t until January of the next year when Nirvana’s album finally hit number one on the Billboard Charts. |  Graduation sold 957k copies in its first week vs. Curtis’s 691k copies.  In March of 2020, Animal Crossing: New Horizons sold 5 million copies vs. Doom Eternal’s 3 million. |
How'd you do? |
🥥🍍🥑 Fruity Memes 🍎🍉🫐
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Stay Healthy, my friends.
💚Andy
PS: A couple ways I can help you whenever you’re ready:
The Competitive Playbook: Join 200+ students inside The Competitive Playbook. It teaches you the system I’ve used to build winning Competitive Intelligence programs, and get promoted.
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