Top 5

Also: Amazon invests in a notable AI firm, X can't catch a break, competitive partnerships, and more

Hey, hi, hello 👋

Been spending a ton of time working on a fun new project.

Not quite ready to announce it yet. But if you want to be the first to know, make sure you follow me on LinkedIn. I’m announcing it this coming Monday and will then re-share in next week’s newsletter.

Anyway—all that to say I’ve been heads down in planning mode, so no new mini blog this week.

Instead, I figured now would be a good time to share a “best of” collection. Here are the five most popular editions of the Healthy Competition newsletter since the start of the year. Hope you enjoy!

Presented by Groopit

Most Competitive Intelligence programs are run by small, passionate teams.

Despite their motivation, it's impossible to stay on top of frequent market changes if they work alone.

That's why the most important first step in building a competitive intel program is to create a culture of compete. This encourages all employees—sales, marketing, product, etc.—to share their competitive intel and expertise.

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This way, CI leaders can operate with agility and speed in delivering the right info to the right teams.


What’s happening now


Your weekly dose of vitamin C(ompete)

Check out this video of Steve Jobs introducing the first iPhone.

The whole video is worth watching, but pay close attention at the 3:26 mark.

In just a few short minutes, Jobs masterfully explains everything that’s wrong with the smartphone category and how the iPhone would surpass every competitor, such as the Moto Q, BlackBerry, Palm Treo, and Nokia E62.


From the Community

1,000+ messages are shared every month by Product Marketers and Competitive Intel practitioners in the Healthy Competition community. Here are some recent threads that got folks talking.

Want to see more? Memberships are $10/month and come with a free 7-day trial.

PS: many employers will reimburse membership fees. Click the button above for a template you can copy & paste to ask your manager.

Fresh merch ✨

It’s never too early to start thinking of holiday gifts for your parents :-)

Love the broccoli merch

- the waitress at the restaurant my Dad and I ate at yesterday

Peachy memes 🍑


Time to roll up ur sleeves 😤 #productmarketing #pmm #saas #competitiveintelligence #b2bmarketing #techtok

Stay Healthy, my friends.